GSC Performance — 4.1x Organic Traffic — Complete Overview

Screenshot-backed travel SEO case study: problem, solution, key numbers and takeaways.

All case studiesSEO · Google Search Console screenshots

A travel blog had good content but was stuck on page two and three of Google. On-page and technical SEO fixes lifted organic traffic more than four times.

Key numbers

4.1x

Organic Traffic

Growth in Search Console

200+

Ranking Keywords

New keywords ranking

50K+

Impressions

Google Search Console

On-page + technical

Approach

No paid links

The problem

  • Articles ranked just outside the first page and got very few clicks.
  • Weak titles and descriptions meant low click-through even where pages did appear.
  • Technical errors in Search Console blocked some pages from being indexed.

Our solution

  • Rewrote titles, descriptions and headings around the exact searches showing in Search Console.
  • Fixed indexing and technical errors reported by Google.
  • Added internal links from strong articles to pages close to page one.

What we promoted

Travel blog articlesDestination guidesItinerary pages

Target cities

Tier 1 metros plus tier 2 cities with strong travel spending.

Delhi NCRMumbaiBengaluruChennaiHyderabadPuneAhmedabadKolkata

Key takeaways

  • Pages already sitting on page two are the fastest SEO wins.
  • Search Console data shows exactly which words to put in titles.
Read the full write-up